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情動の社会的共有動機に着目した悪い口コミへの適切な返信内容の検討

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情動の社会的共有動機に着目した悪い口コミへの適切な返信内容の検討

Call No. (NDL)
Z4-726
Bibliographic ID of National Diet Library
030093826
Material type
記事
Author
木暮 美菜ほか
Publisher
東京 : 日本経営システム学会
Publication date
2019-11
Material Format
Paper
Journal name
日本経営システム学会誌 = Journal of Japan Association for Management Systems 36(2):2019.11
Publication Page
p.127-135
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Paper

Material Type
記事
Author/Editor
木暮 美菜
諸上 茂光
Alternative Title
Effective Replies to Online Negative Comments Based on Customers' Motivations for Social Sharing of Emotions
Periodical title
日本経営システム学会誌 = Journal of Japan Association for Management Systems
No. or year of volume/issue
36(2):2019.11
Volume
36
Issue
2
Pages
127-135